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In Profit First, the follow-up to the cult classic The Toilet Paper Entrepreneur and the game-changing The Pumpkin Plan, author and entrepreneur Mike Michalowicz details the cash management system that will ensure any business - of any size, in any industry, no matter how much dept it carries or how many years it has been operating - will become permanently profitable. Starting today!
- Sales Rank: #1106520 in Books
- Published on: 2016-06-02
- Original language: English
- Dimensions: 8.39" h x .59" w x 5.94" l,
- Binding: Paperback
- 206 pages
Review
"Profit First is the missing link to experience the freedom that all of us entrepreneurs are seeking. Do it!" (Sabrina Schleicher, Tap The Potential) "Profit First has been a paradigm shift for our planning and forecasting activities. The whole team is focused on profitability from the get-go." (John Dewey, Dewey Electronics Corporation)
About the Author
Michalowicz launched and sold two multimillion-dollar companies and is co-founder of Provendus Group, a profit accelerator. As a popular speaker, he shares his insights about business and entrepreneurship at venues around the world, including TEDx, creativeLIVE and INCmty. Michalowicz is the author of The Toilet Paper Entrepreneur and The Pumpkin Plan. His columns have appeared in The Wall Street Journal, Open Forum, and Harvard Business Review. www.MikeMichalowicz.com
Most helpful customer reviews
54 of 59 people found the following review helpful.
Great - IF you can hire a Pro to help you
By Frances Arnold Johnson
I followed the suggestion from this book closely. I set up the recommended systems. The author then recommended strongly that we hire a Pro trained in the Profit First system, as well as find a Profit First support group. A lot of work, but I was ready to give it a good college try. I contacted the Profit First team for help with finding an accountant that could work within the Profit First system (which is a Pro certification created by the author). It took almost a month to get on the phone with someone from the Profit First team. After speaking with someone for 45 min, he promised to get back to me re: who could help with my small biz and this PF system. Unfortunately, I never heard back. I followed up twice, but still never received a single response.
It's just odd to me that Mike M. (author) would promote his system so fervently, but then have no great process for a small business owner to follow up and get support that he recommends. I live in a major metro area, too. That was frustrating. I still use the system to a degree, but not much because it's really geared for you to use with a Pro. So, unless you do can work with a Pro, I'm not sure this will be worth your time. It was helpful to a degree, but I still ended up feeling let down and that I'd wasted time.
11 of 11 people found the following review helpful.
Necessary and potentially live changing
By M. J. Hader
If you aren't already a fan of Mike's, this book will win you over.
Since reading this book, I've also started listening to the Profit First Podcast, and I can tell you with some degree of certainty that there is a genuine, personal passion from the author on this subject. His goal is to eradicate entrepreneurial poverty, and everything I hear on that podcast backs up this goal.
You may be asking yourself how an entrepreneur can be in poverty, but it's actually quite easy and quite common. Entrepreneurs tend to think that if they just make the right investments then magically one day the company will be really profitable. Some entrepreneurs kill themselves (financially) trying to get the right things to happen. They overstaff, they buy shiny new toys to make the company look good, they buy products that would be more appropriate for a company of a larger size. The list of ways a company can go wrong is probably limitless.
This book offers an easy-to-enact plan to get your company finances in order. Through a process of allocating percentages of income into various buckets a clearer picture emerges that shows the entrepreneur the way forward. Once you account for your profit, your owner's pay, your tax reserves, etc. you can see how much is actually left to run operations. The amount of focus you gain from having this new perspective is of immeasurable value. Once setup, you know your profit is accounted for, you know your owner's pay is accounted for (you don't need to put all of your money back into your business), your taxes are accounted for (tax time becomes much less stressful), and you can discover the degree to which you may have been frivolously spending on the company. This is how it's supposed to be done. The company is supposed to pay you. Not the other way around.
I've heard the stories directly from entrepreneurs via the podcast. Those that had businesses prior to discovering Profit First say in VIRTUALLY EVERY INSTANCE how they were able to discover more financially efficient ways to run their businesses through using the Profit First methodology. The author also demonstrates through the podcast that he is a true student of entrepreneurship offering tips on a wide variety of tough subject entrepreneurs face from pricing to inventory to staffing concerns and other overhead issues. If you don't know everything you need to know about running a business, Mike Michalowicz is a great mentor...even if you never actually speak with him (I have not myself, though I have had an email responded to).
8 of 9 people found the following review helpful.
If you run a business, BUY THIS BOOK!
By R. L. Collins
I've run the same 35-40 person company for 20 years with annual revenue of $4 - $5 million. Each October, I'd meet with my accountant to see whether my business would show a profit or not. This was an source of anxiety - too much profit meant big tax bills come April, too little meant drawing on the line of credit or getting bank loans. It was driving me nuts. 2017 will be the first year of implementing this system, and even though I am going to make some cuts to my staff - they are necessary and will make the remaining business extremely profitable and a source of pleasure, not the pain of worrying about making payroll or, more commonly, borrowing money to pay the IRS.
Mike Michalowicz does an AMAZING job of laying out the simplicity and logic behind this system (Revenue - Profits = Your Operating Budget) with explanatory charts, graphs and other tools. He also offers great encouragement to relieve some of the guilt of having to make tough choices. When you have employees who've been with you 5 or more years, letting them go is very stressful. But it's for the best for all, and as Mike says: the relief of running a profitable business outweighs the guilt. Also, I sent him a few questions about budgeting and planning, and he answered my emails very thoroughly and thoughtfully - what a guy! I also recommend his book The Pumpkin Plan about building a niche business - still digesting that one, and I also plan to listen to (through Audible) his book The Toilet Paper Entrepreneur this year.
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